A Fresh Look That Stays True: Nostalgic Skin Co.’s Rebrand

A Fresh Look That Stays True: Nostalgic Skin Co.’s Rebrand

 

We started Nostalgic Skin Co. with a simple mission: to make natural soap for men that feels real. No fluff, no chemicals, just time-tested ingredients and solid scents you actually want to use. Over time, we realized our story—and our customers—deserved a look that matched that purpose.

🤝 Partnering with AP Creative

That’s why we teamed up with AP Creative, a branding studio known for building bold, intentional identities. Together, we reimagined what Nostalgic Skin Co. should look like—with a focus on honesty, heritage, and humility.

The result is a new visual identity that’s clean, grounded, and still distinctly us.

📦 Meet the New Look

Each soap now comes in beautifully designed boxes that reflect the character of each scent:

  • Pine Tar: Rugged, timeless, and powerful—just like the classic bar itself.
  • Surf Orange: Bright, bold, and energizing—a refreshing upgrade for your daily ritual.
  • Bay Runner: Laid-back but adventurous—designed to spark momentum in your day.

The packaging may have changed, but the formula inside hasn’t. This is still the best soap for men who care about what goes on their skin—and what doesn’t.

🧼 Still the Same Good Soap for Men

We kept what matters most: real ingredients, hand-poured bars, and the kind of scent profiles that don’t try too hard. Just good soap for men who prefer quality over flash.

Explore the collection and see the new look in your shower.

💬 A Thank You to Our Customers

This rebrand wasn’t about being trendy. It was about better reflecting who we are—and who we serve. We’re grateful for the continued support of a community that values craft, simplicity, and substance.

Thanks for sticking with us through every bar—and every evolution.

 

Back to blog